Tourism is the fourth largest industry in Washington State, employing more than 182,700 workers and generating $21.4 billion in annual spending.

Recognizing the importance of tourism to the state’s economy, the state legislature established the Tourism Marketing Authority (TMA) to create a framework for funding a statewide marketing plan using a combination of state and private funds as set forth in RCW 43.384 and for overseeing its execution.

TMA Documents

WTMA Board List (PDF)

Meetings and Agendas

Meeting Schedule:

2020 Meetings

Jan. 23, 2020 – Agenda
Regular Meeting
10:30 a.m. – 2:30 p.m.
John L. O’Brien Building,  Capitol Campus
606 Columbia St. NW, Olympia, WA 

April 23, 2020
Regular Meeting
SeaTac International Airport
Port of Seattle Conference Center

July 23, 2020
Regular Meeting
SeaTac International Airport
Port of Seattle Conference Center

October 22-23, 2020
Annual Retreat & Meeting
Wenatchee – Location TBD 


Past 2018-19 WTMA Meetings:

Special Meeting – Agenda
Board of Directors
October 24, 2019, 8 a.m. – 1 p.m.
Marcus Whitman Hotel
6 West Rose Street, Walla Walla, WA

Sept. 6 Special Meeting  – Agenda
Washington State Department of Commerce – Seattle office
Westin Building Exchange, 2001 6th Ave, Suite 2600, Seattle, WA 98121

June 27, 2019 – Agenda
Sea-Tac International Airport, Port of Seattle Conference Center – Beijing Room
10 a.m. – 4 p.m.

May 30, 2019 – Agenda
Special Meeting, Phone Conference
The call in number for the conference bridge is:  (360) 407-3780, PIN Code: 139760#

May 6-7, 2019 – Agenda
Davenport Historic Hotel, Spokane

Jan. 10, 2019 – Agenda
Sea-Tac International Airport
Port of Seattle Conference Center

Aug. 30, 2018 – Agenda |  Minutes (PDFs)
Sea-Tac Airport
Port of Seattle Conference Center – Beijing Room

Oct. 12, 2018 – Agenda | Minutes (PDFs)
Hilton SeaTac Airport, Columbia Room

Oct. 31, 2018 – Special Board Meeting – Agenda 
via teleconference

Tourism Links

Tourism Marketing Plan
ExperienceWa.com
Industry Overview

Contact Information

If you have questions pertaining to the Tourism Marketing Authority or Washington’s tourism sector, please contact:

Lynn Longan
lynn.longan@commerce.wa.gov
Phone: (360) 725-2674

Robb Zerr
robb.zerr@commerce.wa.gov
Phone: (206) 256-6111